Hong Kong
PR & Communications

GlobalCom’s contact for Hong Kong.

Jacopo Pesavento
Jacopo Pesavento
Brand Building & Business Growth

Jacopo Pesavento leads Branding Records from Hong Kong, one of the world’s foremost hubs for international business and communication and a natural bridge between mainland China and global markets. Over more than twenty years he has built brands that drive measurable business performance, grounded in market, consumer and behavioural insight rather than surface visibility. His work spans luxury, sportswear, travel, food and beverage and B2B, for names ranging from Arc’teryx, Lululemon and Moncler to Coca-Cola, JPMorgan, UFC and Marks & Spencer. He helps international brands earn credibility with Chinese audiences, and Chinese companies build recognition abroad. Through Branding Records and GlobalCom China Gateway, that cross-border expertise connects directly with communications teams across China, Europe and beyond.

PR and Communications in Hong Kong

Hong Kong is a Special Administrative Region of China with its own common law system, its own currency and a free port economy. For decades it has been a base for regional headquarters, banks, trading houses and professional services firms working across Asia, and it remains one of the region’s main financial centres. Business is done in English and Chinese, and the media reflects both, with English-language business press read by an international audience and Chinese-language outlets that speak to local readers. For a company looking for a PR agency in Hong Kong, that means building credibility with international investors, partners and journalists while staying relevant to audiences in Hong Kong and on the mainland.

Your contact for Hong Kong

Our cooperation partner Branding Records has teams in Hong Kong and Shanghai and a business development hub in Milan. From Hong Kong, Jacopo works with international companies entering Greater China and with Chinese companies building their brands abroad, and GlobalCom adds local PR and media relations in the markets where those brands need to be heard.

For the mainland, our contacts in China work from Beijing and Shanghai, and the GlobalCom China Gateway covers communications in both directions. More on the cooperation: Branding Records and GlobalCom join forces.

Local expertise. Global reach. 100+ countries.

Ready to discuss your
brief in this region?

Send us your enquiry and we will put you in direct contact with the right specialist.