PR and Communications in Japan
GlobalCom PR Network supports clients in Japan with local market expertise and specialist PR and communications support
GlobalCom PR Network supports clients in Japan with local market expertise and specialist PR and communications support

PR AND COMMUNICATIONS IN THIS MARKET
Japan is one of the world’s most important markets for companies seeking visibility, reputation and growth in a highly developed, internationally connected and demanding business environment. With strong relevance across technology, healthcare, finance, consumer markets and advanced industries, Japan is particularly important for organisations looking to strengthen their position in Asia through credible, well-managed communications.
For PR and communications programmes, success in Japan depends on local relevance, strong media understanding and the ability to communicate effectively in a market where trust, precision and long-term credibility matter. Companies entering or expanding in Japan benefit from communications that reflect local business culture, media expectations and the realities of a highly competitive market.
Our local partner teams in Japan bring both long-standing market expertise and specialist communications capabilities.
Kyodo PR has been GlobalCom’s partner in Japan for many years and is one of the network’s most established agencies in Asia. Founded in 1964, the Tokyo-based integrated communications agency brings deep expertise in PR and media relations, corporate communications, public affairs, financial communications and digital marketing, and supports both B2B and B2C companies with market-focused communications programmes in Japan.
TrainTracks is a boutique marketing communications agency based in Tokyo, specialising in PR, marketing strategy, content and digital communications. Founded in 2003, the team brings over 20 years of hands-on experience in helping international companies build visibility and credibility in the Japanese market, as well as supporting Japanese organisations with their communications in overseas markets.
Together, both teams strengthen GlobalCom’s ability to support clients with well-managed, locally grounded communications programmes in Japan.
Looking to enter the Japanese market – or expand your Japanese business globally?
Reach out to our teams in Tokyo – we’re here to help with communications strategy, media relations and market entry support.
日本市場への参入や広報活動について、お気軽にご相談ください。
