Public Relations Blog & Insights


GlobalCom’s Blog lists articles, insights and thought leadership pieces written by Public Relations specialists spanning all continents, in several languages.
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Steve Jobs eye glasses next to an iPhone

Yes, Details Do Matter – a Lesson From Steve Jobs

It’s been nearly two months since Steve Jobs died. While many of the stories that emerged following his death were memorable and enlightening, there’s one simple story that really stuck with me. It was posted on Vic Gundotra’s public feed…
Executives face to face, Challenges

GlobalCom’s market barometer: Thailand

Read in today’s series of GlobalCom’s maket barometer why entrepreneurs in Thailand should invest in solar energy. We talked to Brian Griffin of GlobalCom partner VERO Public Relations about recent trends in his market.* 1. Which industries/markets…
Executives face to face, Challenges

Give Thanks for eCommerce This Holiday Season

While thousands of Americans will stand in lines for hours to save on a new TV at Best Buy or a new dryer at Sears next week on Black Friday, I can't say I'll be amongst them. I value my sleep too much and I'll be in the same boat as millions…
Road in Argentina with red rock mountains in the back

GlobalCom’s market barometer: Argentina. Why it’s an excellent country for investments and business

This week, the GCPR-Blog team talked to Luciana Bugni, Associated Director of Espósito Marketing in Buenos Aires, partner of the international GlobalCom PR Network.* Which industries/markets are booming at the moment in Argentina? I…
Man with blue eyes and beard looking directly at viewer

Mr. Clean’s Mustache Mania

Meet the face of new marketing, equipped with a mustache. Through November, the legendary Mr. Clean mascot for Mr. Clean cleaning products will be growing a ’stache in proportion to the amount of new likes he gets on his Facebook fan page.…
Malaysia - Skyscrapers at dawn

GlobalCom’s market barometer: Malaysia

This week the GCPR-Blog team talked to Alice Yong, Director of WYSE Communications Sdn Bhd, a Kuala Lumpur-based PR consultancy and partner of our international PR Network.* 1. Which industries/markets are booming at the moment in Malaysia? In…
Executives face to face, Challenges

GlobalCom’s market barometer: Germany

In this week's issue of the market barometer series the GCPR-Blog team talked to Ralf Hartmann, Co-Founder of the international GlobalCom PR Network and Managing Director of the German GlobalCom PR-Network GmbH.* 1. Which industries/markets…
Executives face to face, Challenges

GlobalCom’s market barometer: Japan

Which industry is booming in Japan at the moment and which companies are currently investing into PR? For our new series on market trends around the world this week the GCPR-Blog team talked to Mervin Chin, Account Coordinator of Kyodo Public…
Cloud Computing, Cloud Storage, Severs

IaaS providers – hold your fluff but here’s what’s happening

There’s no shortage of evidence to prove that cloud computing is on an upward spiral: Apple’s recent launch of its iCloud could very well turn out to be yet another industry-changing iProduct; EMC CEO Joe Tucci has attributed the company’s…
Executives face to face, Challenges

GlobalCom’s market barometer: Malta

Last week we started our new PR Series asking our partners around the world which industry is booming in their region at the moment and which companies are currently investing into PR. This week the GCPR-Blog team talked to Stephen P. D'Alessandro,…
Food - Fresh and Green

Chicken crazy? Fast-food chains and international franchises enter Korea – interview with John Kim, CEO of Grape PR in Korea

Besides quality in our “craftsmanship”, successful PR work is based on the market knowledge of the consultants and PR agencies, who should always keep eyes and ears on the pulse of the market. Reason enough to ask our partners around the…
Executives face to face, Challenges

The #hashtag of the Miracle and the 2011 Argentinian elections

The latest comment for the German PR magazine PR Report was provided by Ana Laura Espósito from Espósito Marketing, GlobalCom PR-Network partner in Argentina. The article was published in the October issue of the magazine (see image). This…