Tag Archive for: English

Lost in translation, Part 2 – Marketing and branding in China – 10 dos and don’ts
When European companies expand their business, often the most challenging yet most rewarding market to crack is the Chinese one.
Last week Wan Gang, China’s Minister of Science and Technology, stressed the importance of the relationship…

The Google-ICOA Hoax
This post was first published by Martin Jones on March Communications' blog PR Nonsense.
This week’s fake news release announcing Google’s supposed $400 million acquisition of ICOA, a little Rhode Island-based wireless company, has…

Lost in translation, Part 1 – Marketing and Communications in Europe: 10 Dos and Don’ts
Europe and China are home to some of the world’s oldest traditions. Each continent has a vibrant and expansive history and a myriad of different cultures, beliefs and demographics. The two continents have been trading for centuries, but as…

Egypt: Tops and Flops in global PR
Today our series features Fatma Ahmed of MeaComS, GlobalCom PR Network partner in Egypt, who gives us some insights into “Tops and Flops” in the Middle East market.*
PR topics: tops and flops – what works best in your market?
Due…

Sweden: Tops and Flops in global PR
Today our series features Henrik Sjöbert of Springtime, GlobalCom PR Network partner in Sweden, who gives us some insights into “Tops and Flops” in the Swedish market.*
PR topics: tops and flops – what works best in your market?
These…

Does Apple Mistreat Early Adopters?
This post was first published by Doug Flora on March Communications' blog PR Nonsense.
I'm not an Apple die-hard, because I like brand variety in my life. I have a phone running Android, a PC running Windows and an iPad to quench my tablet…

Japan: Tops and Flops in global PR
Today our series features Mervin Chin of Kyodo PR, GlobalCom PR Network partner in Japan, who gives us some insights into “Tops and Flops” in the Japanese market.
PR topics: tops and flops – what works best in your market?
We…

Saudi Arabia: Tops and Flops in global PR
Today our series features Wael Sabri, Managing Director of Global Arabia, GlobalCom PR Network’s partner agency in Saudi Arabia - who gives us some insights into “Tops and Flops” in the Arabian market.
PR topics: tops and flops…

How Circa may Change the Way We Consume News
This post was first published by Hanah Johnson on March Communications' blog PR Nonsense.
Earlier this week, Circa released an app that could potentially overhaul breaking news and how it’s consumed in a digital era.
Frustrated with…

USA: Tops and Flops in global PR
Today our series features Greg Carney, Energy Practice Director of Merritt Group, GlobalCom PR Network’s partner PR agency in the USA - who gives us some insights into “Tops and Flops” in the US market.
PR Topics - Tops and Flops
Product…

Thailand: Tops and Flops in international PR
Today our series features Paphada Tuanghirunvimon of Vero PR - GlobalCom PR Network’s partner agency in Thailand - who gives us some insights into “Tops and Flops” in the Thai market.
PR topics: tops and flops – what works best…

Greece: Tops and Flops in global PR
Within our current PR blog series, we talk to the experts of our partner PR agencies about the “Tops and Flops” of the daily PR work in their market. Today’s contribution comes from John Kardaras, Group Account Director of our partner…
