PR and Communications in Serbia
GlobalCom PR Network supports clients in Serbia with local market expertise and specialist PR and communications support
PR AND COMMUNICATIONS IN THIS MARKET
Serbia is a digitally well-connected market with strong regional relevance for international communications programmes. With 91.8% internet penetration and 72.3% social media usage, it offers efficient digital reach, but television still remains highly influential, especially for broad awareness. For effective PR and communications in Serbia, international brands typically need a balanced mix of local media relations, well-localised messaging and digital content adapted to different audience groups. Serbia is also a relevant market for B2B communications, particularly in ICT, automotive, electronics, machinery, agri-food and pharmaceuticals.
Our local team in Serbia is Smart Vision, a Belgrade-based independent integrated communications agency founded in 2007. The agency provides PR, media relations, content creation, localisation, press office support, event management, social media, design, media buying and BTL services, with experience across technology, consumer, automotive, tourism, beauty and HR-related sectors.
Smart Vision offers exceptional customer service and adds value to clients’ projects through the expertise of its creative and energetic communications professionals.
Get in touch to discuss your PR and communications needs in Serbia.