GlobalCom China Gateway
Connecting China and the World through Communication and Insight
GlobalCom China Gateway supports cross-border communication between China and international markets through local expertise, specialist knowledge and clear coordination across markets.
Mission
We help companies and organisations manage communication between China and international markets with a practical understanding of local market conditions, business environments and cross-border requirements.
Strategic Focus
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Strategic Communication and Market Entry Solutions
GlobalCom China Gateway supports market entry and cross-border communication between China and international markets
Our services combine local expertise, specialist knowledge and coordinated support tailored to each assignment
Market Entry & Expansion
- PR and corporate branding strategies
- Localization and multilingual content creation
- Market positioning and stakeholder communication
Media & Digital Communication
- Media relations and influencer engagement
- AI-supported content development and performance analytics
- Digital visibility across WeChat, SEO and SEM
Trade Fair & Event Support
- Communication strategies for trade fairs and conferences
- Booth visibility and media engagement
- Local event support and coordination
Crisis & Stakeholder Communication
- Reputation management and protection
- Crisis response, monitoring and messaging
- Stakeholder mapping and engagement
Training & Knowledge Transfer
- Management, media and intercultural training
- Communication workshops for China–Europe teams
- Cross-cultural leadership development
Measurable Results
Our services combine strategic consulting, human creativity, and intelligent technology to deliver measurable results across continents.
Global
Teams in Germany, Hungary, China and the USA, backed by GlobalCom PR Network expertise worldwide.
Trusted Network
Part of GlobalCom PR Network with more than 30 years of industry experience
AI-Powered
Advanced AI-supported newsroom tools
Sino-European Expertise
Dedicated to cross-border business communication
Experts in Communications, PR and Market Entry Support
Leadership & Experts
Eszter Soós
MD of PR Agent Communications
Eszter is a senior PR professional with over 30 years of experience in communications, marketing, and international business relations. As Managing Director of PR Agent Communications, she has led award-winning campaigns for international and regional clients across industries including automotive, technology, and consumer goods. Eszter has a long-standing focus on China: she served as Business Development Director at Asia Center/CBTC for more than a decade and was a Board Member of the MKIK China Section and her PR team includes Chinese employees. She is also an active member of the Magyar PR Szövetség (Hungarian PR Association).
Ralf Hartmann
CEO & Founder of GlobalCom PR Network
Ralf Hartmann is an entrepreneur and international communications leader with decades of experience in business development, market communications and cross-border projects. As CEO & Founder of GlobalCom PR Network, he has built a worldwide PR and communications organisation supporting clients across markets through local expertise and central coordination.
Through the GlobalCom China Gateway initiative, he supports cross-border communication and market entry between China and international markets, particularly in Europe.
Rena Wang
GCG Team in China
A 20-year veteran of public relations, Rena specializes in corporate communications, brand marketing, reputation management, strategic media relations and digital marketing. She supports Chinese clients in growing internationally and international clients with their PR in China. Rena provides clients with precise strategy and strategic solutions, helping them to achieve business goals. Her client portfolio includes multinational companies and leading enterprises in technology, real estate, finance, education, lifestyle, and others. Rena is Co-founder and Partner of SPIRIT PR, a member of GlobalCom PR Network. Before that, she held management functions for international PR companies in China for more than 6 years.
Klára Zombory
Sinologist & Intercultural Communication Expert and Senior PR Consultant
Klára is a sinologist, literary translator, and intercultural communication specialist with more than 20 years of professional experience in Sino-Hungarian relations. She has worked as a translator, cultural manager, and communication professional for organizations including STRABAG, AsiaCenter, and the China Brand Trade Center. Klára was President of the Hungarian-Chinese Friendship Association (2014–2023) and now serves as its Honorary President. She is also the Director of the Contemporary Chinese Readers’ Club project,fostering cultural dialogue through Chinese literature in translation. With a strong academic and practical background in Chinese language and culture, Klára has established herself as a key expert in bridging communication between Europe and China.
Denise Chen
China Market Entry & Global Expansion Strategist
Denise Chen is a cross-border business strategist with over 15 years of experience working between China and international markets across communications, market entry, and business development.She has advised international brands and organizations on navigating the China market, including market entry strategy, brand localization, and stakeholder engagement, and has supported cross-border projects involving corporate, institutional, and government stakeholders.
As part of the GlobalCom China Gateway initiative, Denise works at the intersection of China and global markets, supporting both international companies entering China and Chinese brands expanding overseas through coordinated strategy and communication efforts. Fluent in Mandarin and English, she acts as a bridge between Chinese and international teams in complex, multi-market environments.
Martin Uffmann
PR Director – Head of B2B Technology
Martin Uffmann is an experienced communications professional with 17 years of PR experience and a background in journalism, including work for Süddeutsche Zeitung. He specialises in B2B technology, industrial and automotive communications and combines strong editorial judgement with deep knowledge of complex technology topics.
His client experience includes Harman Connected Services, KAYTUS, VicOne, TXOne, VIA Technologies and Quanta Cloud Technology (QCT).
“We believe in communication that connects. GCG builds trust between people, companies, and markets — powered by human creativity and intelligent technology.”
Ralf Hartmann, GlobalCom PR Network (Munich)
Client References
We believe in building a strong foundation for brand-building, recognition, and engagement with a long-term perspective.
Frequently Asked Questions
GlobalCom is a well-established organisation with strong leadership and sound infrastructure that can expertly plan and execute campaigns for companies across continents.
How is pricing determined?
Pricing depends on the scope, objectives, markets involved and overall complexity of the assignment. International and multi-market programmes usually require a different level of coordination and localisation than single-market activities.
We offer transparent pricing based on the actual requirements of each project. Our focus is on practical, well-managed communications support that is aligned with clear business and communication goals.
Download our OnePager for more detailed information about the GlobalCom China Gateway
Why work with GlobalCom?
GlobalCom China Gateway combines local market expertise with coordinated cross-border communications support. We help companies manage communication between China and international markets with clear coordination, practical market understanding and support tailored to each assignment.
Contact GlobalCom China Gateway
Ready to connect China and Europe through communication?
Reach out to our team for collaboration, inquiries, or partnership opportunities.
Email: info@gcpr.net
Offices: Munich | Budapest | Beijing | Shanghai | New York
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