Fundamento Grupo de Comunicação

Fundamento Grupo de Comunicação is a Brazilian agency based in São Paulo, with 35 years of experience in integrated communications. The agency aggregates four Business Units: public relations, marketing, analysis & intelligence and audiovisual production, with a structure built to support both corporate reputation and business-driven communication needs.

Fundamento is positioned as a pioneer in integrating digital authority, performance and corporate reputation, and highlights regional execution capacity across Brazil and Latin America.

Its core capabilities include media and influencer relations, corporate communications, multi-stakeholders’ relations, public affairs, crisis and risk communications, digital marketing, brand activation, quantitative and qualitative research, issues monitoring and customized intelligence reports supported by AI-based analysis.

Fundamento has strong expertise in regulated and complex sectors, especially healthcare and pharmaceuticals, financial services, technology, energy, infrastructure.